Product management in practice : a real-world guide to the key connective role of the 21st century /
by LeMay, Matthew,
Published by : "Oreilly", (Sebastopol. :) Physical details: xiii, 171 pages : illustrations ; 23 cm ISBN:9781491982273; 1491982276.| Item type | Current location | Call number | Copy number | Status | Date due |
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წიგნები / Books
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ბიზნეს ტექნოლოგიების ფაკ-ტი / Faculty of business technology ბიზნეს ტექნოლოგიების ფაკ.ბიბლ. / Library of Business Technologies fak. | 658.5 / 23 (Browse shelf) | K - 16592 | Available | |
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წიგნები / Books
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ცენტრალური ბიბლიოთეკა ჰუმანიტარული დარ. / Humanitarian hall | 658.5 / 23 (Browse shelf) | K - 16591 | Available |
price. : 84 L.
Includes bibliographical references (pages 159-163) and index.
The practice of product management -- The CORE connective skills of product management -- Showing up curious -- The worst thing about "best practices" -- The art of egregious overcommunication -- Working with senior stakeholders (or, Throwing the poker game) -- Talking to users (or, "What's a poker game?") -- "Data, take the wheel!" -- Realistic roadmaps and painless prioritization -- The wonderful, horrible truth about agile -- In good times and bad -- Conclusion: Whatever it takes.
"Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains. In this book, author Matt LeMay focuses on the CORE connective skills--communication, organization, research, execution--that can build a successful product management practice across industries, organizations, teams, and toolsets"--Page 4 of cover.
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