Business and professional communication. e-Resource : putting people first / Kory Floyd, University Of Arizona, Peter W. Cardon, University of Southern California.
Material type:
TextPublication details: NY: McGraw-Hill education, 2020.Description: 401 pSubject(s): Summary: "Chapters begin by presenting students with a narrative of a communication problem or dilemma, and then conclude by resolving that dilemma by referencing the principles throughout the chapter. Each chapter is illustrated with rich examples of real business communicators, which bring the principles to life for students. This interactive approach allows students to actively engage with the content instead of passively reading it. Students preparing to succeed in today's workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts. Kory Floyd and Peter Cordon bring substantial and concrete business-world experience to bear in the product's principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks students' language and helps them understand and apply communication skills in their personal and professional lives"--
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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ელ.უცხოური სახელმძღვანელო / eForeign Teaching Aids
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ცენტრალური ბიბლიოთეკა / Central library კომპიუტერული დარ. / Computer hall | 338 / CD-7575 (Browse shelf(Opens below)) | 7575 | Available | 2025-3787 |
Revised edition of the authors' Business and professional communication, [2020]
Includes index.
"Chapters begin by presenting students with a narrative of a communication problem or dilemma, and then conclude by resolving that dilemma by referencing the principles throughout the chapter. Each chapter is illustrated with rich examples of real business communicators, which bring the principles to life for students. This interactive approach allows students to actively engage with the content instead of passively reading it. Students preparing to succeed in today's workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts. Kory Floyd and Peter Cordon bring substantial and concrete business-world experience to bear in the product's principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks students' language and helps them understand and apply communication skills in their personal and professional lives"--
Ages 18+ McGraw Hill LLC
Grades 10-12 McGraw Hill LLC
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