Regulatory fit and persuasion through advocacy messages and narratives / Leigh Ann Vaughn.
by Vaughn, Leigh Ann.
Series: Psychology research progress series Published by : Nova Science Publishers, (New York :) Physical details: xii, 46 p. ; 23 cm. ISBN:9781608768875 (softcover); 1608768872 (softcover).Item type | Current location | Call number | Copy number | Status | Date due |
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წიგნები / Books | ცენტრალური ბიბლიოთეკა ტექნიკური დარ. / Techn. hall | 159.95 / 19 (Browse shelf) | K - 9567 | Available |
Price .10 L.
Includes bibliographical references and index.
Regulatory fit, feeling right and engagement strength. Eliciting experiences of regulatory fit. Regulatory fit with means of engagement and with outcomes -- Persuasion through advocacy messages. Research on regulatory fit and persuasion through advocacy messages. Hypotheses about the interplay of elaboration likelihood and regulatory fit in persuasion through advocacy messages -- Persuasion via narratives. Transportation and persuasion. Research on regulatory fit and persuasion via narratives. Transportation likelihood. Effects of regulatory fit on narrative transportation and persuasion : hypotheses organized by transportation likelihood -- Conclusion.
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